Mathisan Paramanathan
zaza: Proactive Parenting through Relationships and Play
How can first time parent(s) find the resources they need to reduce their anxiety, stress, and loneliness while providing the best care for their future/present child?
It takes a village to raise a child, but a parent must find that village. Zaza is a line of human-centred products designed to prevent and resolve stressful/anxious situations that first-time parents may experience through play. This experience is all within the duration of their pregnancy or the first few years of their child’s life. Zaza helps first-time parents find and acknowledge resources that they may already have and utilize them to be prepared and proactive. Parents will be able to establish their circle of family and friends as valuable resources that can be used to help aid the parenting process. Sharing of parenting experiences and stories help secure commitment from their network of close ones, and to not feel alone during the major milestones of life.
Insight
What makes you and I the way we are? From conception to age four, all the interactions you have with your mother and the people who raised you are the major factors that make you who you are today. How can we help shape better people for the future by reducing the levels of stress and anxiety for expecting parents in a time they experience it the most?
Idea
A product line focusing on playful interactions to find commitment and community from friends and family. This is an untapped resource that a lot of new parents might not even know exist.
Impact
By connecting first-time parents to their communities, it can help reduce anxiety, stress, and loneliness and support them in becoming better parents. This produces positive outcomes in the behaviour, psychology, and overall health of the baby, who will grow to become a person of tomorrow.
Biography
Mathisan is an energetic creative who loves creating designs in the digital and physical world. He loves to play, explore, and appreciate the details in life. He believes that we discover the biggest things within those details. As an INFJ personality type, he looks for all the perspectives in order to obtain a better understanding of relationships, ideas, and events.